Editor's NoteHello from London!Welcome to a new look Box of Amazing! I'd love it if you could let me know how you feel about it by replying to this email. A simple "Yay" or "Nay" would be good. I'll evolve this format over the coming weeks. Anything not quite right for you - let me know. And if you love this new format, do share on your favourite comms channel of choice.In Shoshana Zuboff's The Age of Surveillance Capitalism, she talks in great detail about how committed the online advertising "moguls" (Meta and Google) are to tracking every single one of our actions. It's hard to avoid them, and the niggling feeling you get when you think someone is reading your mind when you're online is more than realised by the ads that are served up on the various platforms that you frequent. There are only a few laws that try to protect us and our personal data from being collected and misused. The granularity of what is known about what you, yourself, don't know about your inner thoughts is a concept that I would love for you to have in mind when you read the digital advertising in 2022 article, below. For wordle addicts, I've created a quick wordle on word.rodeo for you to guess. And for those of you numbers inclined, try nerdle. For masochists, try absurdle, for double wordle, try dordle. And if you have an addiction, wordle unlimited is for you! Not me, honest!Stay Curious,Onward! - Rahim